10 amazon Mistakes

Are you worried about how to find the best products to sell on Amazon?

As we all know, Amazon is a platform for global sellers to start e-commerce businesses with less effort.

Because Amazon provides warehousing, shipping, and product listing, and many more services for their users. One thing you need to understand well is that you need to finalize the products by yourself.

Here is the problem. Many Amazon sellers know that they need to choose from Amazon Suggest, Amazon Mover & Shakers, or other product ranking tools.

However, each list has dozens of products, how can you select the most suitable one to cut your cost?

For solving the problem, EJET wrote this blog which contains the main factors that you need to consider while selecting the products to sell on Amazon.

This blog is especially for the new sellers, who don’t know much about how to sell on Amazon and those people who lack money and supply chain resources.

Table of content

1. Try to avoid those overweight products to wholesale

2. Try to avoid selling some sensitive or dangerous cargo

3. Try to avoid selecting products that require category review

4. Try to avoid new products with little profit

5. Try to avoid selling same categories with oligopoly brands

6. Try to avoid the categories which have small markets

7. Try to avoid those products with unstable quality

8. Try to avoid seasonal or festival products

9. Try to take into account the ranking changes of the products

10. Try to do the research as detail as you can, avoid issues in tort 

As a new seller on Amazon, you may not know much about the product information. But there are some important rules for you to know in advance, with useful strategy, you can avoid a lot of problems or wastes in the beginning.

1. Try to avoid those overweight products to wholesale

Top 10 Mistakes to Avoid when Selecting Products

“Overweight” here doesn’t mean there is a specific level of the weight of your products, but you need to know lighter products can reduce your cost in the beginning.

As a new seller on Amazon, your circulating capital may not be enough for trying all kinds of products to sell. Because of that, we recommend you to try those products which actual weight is below 500g.

The first order usually accounts for a great proportion of your total operating costs. For example, if you need to ship your products from China to the US, the unit price will be 26 yuan to 47 yuan. Then if the weight of the cargo is very high, the shipping cost will rise violently.

The problem is that some of the Amazon sellers want to use sea freight to reduce the shipping cost. But we advise that don’t try sea transportation when you are still a beginner.

For the reason that sea transportation not only means the lower fee you need to pay, but also there will be more than 30 days to wait. Even your warehouse locates on the western coast of the US, and your choose the faster one, there still be 13 to 16 days.

The price is directly proportional to the time limit. For example, you have imported a carton of products from China to the US, and you paid $10,000 including the sea shipping fee.

However, because of the long distance between China to your country, the shipping company is saying that they need at least 60 days for shipping.

During these days, you don’t have any income and still need to find more products to wholesale. This will cause a lot of pressure under your financial chain, once it breaks, your Amazon business will be ‘OVER’.

2. Try to avoid selling some sensitive or dangerous cargo

avoid those overweight products to wholesale

Those sensitive goods usually have some uncertain issues, which usually refer to that liquid, powder products, or some goods with a magnetic, electrified, or offensive smell. These products are not accepted by those shipping service providers.

If you want to import those products, you need to find those specific freight forwarders, who can help you finalize the shipping problems. So this will increase the difficulty and cost of your delivery.

What’s more, there are many uncertainties while delivering sensitive and dangerous products. Those factors can be the hidden issues when the products are sent to the Amazon FBA warehouse in the US.

Basically, the problems can be the late uploading of your products, or other things that will influence your business.

3. Try to avoid selecting products that require category review

As a third-party seller on Amazon, there are some kinds of products you may not be able to sell. In addition, some products are allowed you to sell but they need to match the review category requirements.

Usually, those products are related to human health, such as infant products, vehicle accessories, and food. Amazon ensures that sellers have the funds and qualifications to operate these products through category review.

Try to avoid selecting products that require category review

For the reason that the success rate is not 100%, which means once you fail to gain the right to sell those products. All the time and energy you spent in early selection will be wasted.

Some people may consider that those kinds of products have less competition. Especially some new sellers on Amazon, want to start their business by selling the products with little competition.

Our point of view is not against you choose those categories, but you can sell them after you have enough experience in selling on Amazon. And at that time, you will be more confident to deal with those hidden problems.

4. Try to avoid new products with little profit

For all the businessmen, they all want to earn money through their work. As we all know, select a product which its sale price is higher than the purchasing price.

You need to check the prices of a product on Amazon and other wholesale websites, such as 1688.com, Aliexpress.com, and so on.

Then you will know how much the price difference is, and try to choose the bigger one to wholesale.

Try to avoid new products with little profit

As a new starter on Amazon, the main purpose for you can be to make profits. Along with the wholesale price is low enough, and the sale price should be more than that. Then there will be enough profit for you to be not losing money.

5. Try to avoid selling same categories with oligopoly brands

Amazon has been open to third-party sellers for many years, and the categories of Amazon’s own products are also increasing. Some of these sellers have the strength, technology, and resources as the top suppliers or sellers in that field, basically, they operate as a mature oligopoly.

Imagine that you are trying to sell those products which are already monopolized by huge brands, you will pay for your blind and meaningless behavior.

If you start selling a product with only a few reviews, how can you beat those competitors which have 2000+ reviews?

Try to avoid selling same categories with oligopoly brands

Such a gap is not something you can solve in a short period of time, and it will directly lead to poor conversion rates and click-through rates in Listing.

As a result, the costs of PPC ads will be too high to afford for you. Just like you clearly know the top position of Anker as a famous charger pal provider, but you still want to choose the product to sell on Amazon, then you cannot blame anyone if there is a big loss in the end.

6. Try to avoid the categories which have small markets

To put it simply, the sales of the top 20 products in this category cannot be too low. Check the Best Seller list on Amazon, if the top-selling products only have 5 sales every day, give this one up. We don’t recommend a new Amazon seller start with these kinds of products.

There are a number of paid apps that can detect competitors’ sales. With these convenient and accurate tools, you can easily check a product’s sales, and select the higher sales one. But do remember, ensure there is no big brand in that category.

7. Try to avoid those products with unstable quality

There is an important factor you need to consider is the after-sale service. For most of the seller, they always want to avoid the after-sale request as much as enough.

try to avoid those products with unstable quality

Because more return and refund requests from customers, more costs they need to pay, and the product’s Listing on Amazon may be lowered.

Some easy-to-broken goods such as glasses, fruits, electronics, etc. can lead to repair, refund, and other requirements from customers. Therefore, for saving your money and effort, you can sell some products which are not easy to damage.

8. Try to avoid seasonal or festival products

Take Amazon America for example. There are many festivals in the United States every year, such as Halloween, Christmas, Thanksgiving, etc. Once the season goes, the sales of these products will be stalled. So we should try our best to avoid these seasonal products.

Try to avoid seasonal or festival products

It can happen when the time comes, long-term storage cost can become the major origin of stress for you. The only choice for you is to spend money to destroy or move them to overseas warehouses.

So the new sellers on Amazon should avoid these products as far as possible. We recommend that you can find some products which can be sold throughout the year to minimize the risk.

9. Try to take into account the ranking changes of the products

Here we mainly suggest you check the ranking of the product in detail. There is a Best Seller ranking list on every Listing page. At the top of each page, there is Amazon’s main category ranking list. Under each main category, you can see the sub-category list there.

Here is the point. While checking the ranking number of a product, you need to search through both the main category ranking list and the sub-category one.

The two lists are usually ranked by sales volume and are recalculated every hour. In this situation, you need to pay more attention to that how the product ranks in the main category listing.

try to take into account the ranking changes of the products

For example, some products ranked in the top three in the sub-category list, but ranked beyond 30,000+ in the main category list. This indicates that the market capacity of this product is small and it is not suitable for selling.

10. Try to do the research as detail as you can, avoid issues in tort

The United States is known for its strict protection of intellectual property rights. If you sell a T-shirt with a small Disney logo or text on it, your listing will not only be deleted, but your store will also be checked or closed by Amazon.

But how to avoid this kind of problem? We suggest you to visit some patent websites to check whether the logo or product owns a patent. You need to do some detailed research to avoid mistakes such as infringing intellectual property rights.

Conclusion

Selling products on Amazon is profitable for many merchants, especially these days, the e-commerce business is rapidly growing. However, there already are enough sellers on Amazon, and how you as a new seller on Amazon can earn money in that fierce competition?

As a “starter”, this blog is a what-to-do list for you when you are going to find out the products to sell on Amazon.

In the future, we will prepare all kinds of information about starting a business on Amazon, such as step-by-step product selecting methods, the best products to sell on Amazon, and so on. So stay tuned!